ADIE Microfranchise Solidaire, France

ADIE, Association for the Right to Economic Initiative recognises that while some people have the drive to launch their own business, some lack the confidence and a business model. Their ‘Microfranchise Solidaire’ programme aims to address both these issues.

Since 1989, ADIE’s mission has been to support those who want to start their own businesses by applying proven market and operational concepts on a smaller scale. The organisation is taking this one step further by providing not only support and financial backing to current business ideas, but by providing the idea itself.

Many potential micro-entrepreneurs have the will, but lack the idea to develop a microenterprise. By developing ten to 12 ‘turnkey activities’, which can be proposed to those looking for ideas, hesitant micro-entrepreneurs can proceed with confidence and the usual ADIE support: coaching, tutoring and access to micro-capital. By developing their business within a network of co-franchised entrepreneurs, this route into microfinance requires low initial investment (less than €10,000) and simple, accessible business ideas.

To date, there are 236 active micro-franchise entrepreneurs, yet ADIE estimates that there is scope for 800 to get on board. Its ambition is to create 3,000- 5,000 jobs within a decade. In 2016 ADIE Microfranchise Solidaire supported the creation of 68 new jobs in 3 areas: gardening and maintenance services; transport, delivery and advertising by tricycle; and at home IT support and training. Other concepts in the pipeline include secretarial services and other repairing services, designed to spark that light-bulb moment in young people.

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Key figures

  • 140

    independent jobs created

  • 3

    new micro-businesses set up

140 independent jobs created
3 new micro-businesses set up

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